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Philosophy & Best Practices

We believe clarity is achieved through simplicity. 

After years of experience, we recognize not to confuse activity for achievement. By presenting information in a clear way – we avoid confusion. This perspective is also how we encourage our clients to build their websites, while simple for the user, it requires skill and intelligence on our part to build.

 

Project Management:

We work together with you on understanding the scope of the project.  Once signoff is completed on sitemaps, wireframes and designs – we build it and deliver it.  We believe the fewer the meetings the better – if we’re talking, then we’re not working.

Best Practices In Programming:

Prior to getting technical, best practices means we build you a site that evolves.  This means if you business grows, so can your website, your investment isn't wasted. If Safari or Internet Explorer upgrade to different versions - your website is compatible. If you decide to change the style, colour or look and feel, you do not have to rebuild the website. 

W3C standards and coding with best practices to ensure: SEO (Search Engine Optimisation), improved loading speeds and consistent cross-browser rendering. Our website programming is compatible with all major modern browsers such as IE 6+, Firefox 3+ and Safari 3+. XHTML + CSS coding techniques are used to ensure future compatibility and a quick loading via all browsers.